Mediagroup has recently diversified its portfolio into new businesses such as robotics, building technology, and artificial intelligence, while strengthening its overseas brand to continue growth. In the first half of 2024 it is solidifying its position in the market by venturing beyond existing business areas into new technology fields.
The group focuses on robotics, developing smart factory and construction systems, while Building Tech provides solutions for construction, civil engineering, and sustainability management. In particular, it creates technical value by supporting customers’ decision‑making through an AI‑based data analytics platform while improving productivity.
Such diversification strategy not only strengthens competitiveness in the domestic market but also provides a foothold for overseas expansion. Recovering 10% of the declining traditional market share, Mediagroup expands sales and profitability through new businesses while enhancing brand recognition.
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